The General Data Protection Law (LGPD) has come to transform the way companies handle personal information in Brazil. More than a legal requirement, compliance with the LGPD protects your data and that of your customers, strengthens your business reputation and avoids severe penalties. However, many companies still face difficulties in understanding and implementing the law's requirements efficiently.

If your company is not yet fully compliant or if you have questions about the impacts of the LGPD, this guide will clarify the main points and show you how to make this process simpler and safer.

LGPD and the risks of non-compliance

The LGPD (Law No. 13,709/2018) regulates the use, storage and sharing of personal data of customers, employees and third parties. Its main objective is to guarantee the privacy and security of this information, preventing abuse and leaks that may compromise the reliability of companies.

Failure to comply with the LGPD can pose significant risks to your business, including:

✅ High Fines: Penalties that can reach R$50 million per violation, seriously impacting the company's finances. 

✅ Loss of Credibility: Customers and partners may no longer trust your company if a data leak occurs. 

✅ Interruption of Operations: The National Data Protection Authority (ANPD) may block the use of information essential to the operation of your business. 

✅ Legal Risks: Companies vulnerable to legal action may suffer sanctions that compromise their activities.

In this scenario, companies that prioritize security and transparency in data management gain more trust and differentiate themselves in the market.

LGPD in practice: How can your company adapt?

Regardless of the size of your business, if you collect, store, and process personal data, the LGPD applies to you. To ensure compliance, your company needs to answer questions such as:

• How is customer data stored and protected? 
• Is there clear consent for the collection and use of this information? 
• Does the company have processes in place to handle data deletion requests? 
• Are there security measures to prevent leaks and unauthorized access?

If you don’t have concrete answers to these questions, your company may be vulnerable to legal and operational risks. But the good news is that there are effective solutions to ensure compliance with the LGPD without bureaucracy.

The complete solution for LGPD compliance

Complying with LGPD may seem like a technical and bureaucratic challenge, but with the right tool, this process becomes simpler and more efficient. Privacy21 is a platform that supports companies in complying with LGPD, offering:

✅ Specialized Consulting: Our team helps your company follow all the steps to adapt to the LGPD, ensuring that processes, resources and practices are in compliance with the legislation, reducing risks and protecting personal data.

✅ Simplified Data Management: The platform offers the necessary tools for your company to organize its internal data processing processes, promoting transparency, security and efficiency in information management.

✅ Process Automation: We facilitate response to requests from customers and regulatory bodies, automating steps and minimizing errors and delays.

✅ Monitoring and Reporting: Continuous monitoring of compliance processes, with reports that indicate adherence to the LGPD, helping to maintain the legal security of your business.

With the Privacy21, your company can advance in its LGPD compliance journey, adjusting resources and processes according to best practices in Technology, Legal and Management. Thus, it helps in the implementation of measures that contribute to data protection and strengthening continuous compliance.

Stay compliant and protect your business 

Compliance with the LGPD is not a differential, but rather a necessity for any company that wants to operate safely in the digital environment. In addition to avoiding penalties, being compliant with the LGPD strengthens your credibility and protects against the misuse of information.

THE Privacy21 offers affordable and effective solutions so your company can focus on growth, without worrying about security breaches or legal risks.

Want to know how to keep your company protected and in full compliance with the LGPD? Contact one of our experts and find out how Privacy21 can transform your company's data management!

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